Monday, September 30, 2019
Give examples to support your views Essay
Develop the above points and also explain why you think science fiction films are commercial successful? Give examples to support your views. Science fiction films are commercially successful because they have a high production value. This allows Sci-Fiââ¬â¢s to follow the uses and gratifications theory through creating an escapist environment using cgi, props, costumes and Special FX. The high production value enables the codes and conventions of a sci-fi to remain consistent (lasers, futuristic outfits, bright light) in the environments and costumes of the Mise en scene. Furthermore, The clicheââ¬â¢s in the mise en scene allow the target audiences to quickly recognise with sci-fi films because they are familiar to the various references of brought through the advanced cgi, costumes, special FX and props in the Mise En Scene that would be used in a typical sci-fi. Star wars: the force awakening has used familiar clicheââ¬â¢s within their narrative to provide escapist entertainment of which target audience can recognize. Star wars: the force awakened has used high budget of $300 million to create the different Alien species, props, costumes and environment transferring the audience into a realistic work of the protagonists. Because of this, the force awakens was able to achieve a box office of 2 billion dollars to be one of the most successful science fiction films till date. Science fictions films hybridise with other genres. This means that Science fiction films can reach a larger demographic of audiences which would enable more box office revenue to be generated from a science fiction films. Sci-Fiââ¬â¢s often hybridise with the family, crime or comedy genres as these genres attract the largest amount of different demographics. For example, Mars Attacks! Hybridised with the family and comedy genre. This enabled the target demographic to expand further form the stereotypical sci-fi intelligent and intellectual enthusiasts. It enabled ââ¬ËMars Attacks! ââ¬â¢ to generate a revenue of 100 million dollars as parents could now experience a sci-fi with comedic value with their children. Similarly Sci-Fiââ¬â¢s hybridising enable a change in the iconography which would allow the visuals of a sci-fi to furthermore attract a larger audience. An example of this is in Chappie where the relationship between Chappie and the female protagonist is a representation of a mother figure targeting a female demographic. Science fictions film have an existing loyal fan base. A science fictionââ¬â¢s film fan base consumes Sci-Fiââ¬â¢s on mobile phones, laptops, consoles, PC and webpage these allow Sci-Fiââ¬â¢s to be commercially successful as a sci-fi film would now have a variety of methods to inform their target audience whether it be by making games (e. g. Star wars battlefront), posters or webpages that may promote a Sci-Fiââ¬â¢s narrative. ââ¬ËMonsterââ¬â¢s vs aliensââ¬â¢ have used viral marketing, a website and teaser trailers in order to reach their fan base. Through this they were able to inform their target audience (children age 7-14) by creating interactive webpages that information of the protagonists and sharing links to their website and teaser trailers on social media platforms. Sci-fi films who have used this are successful as the intuitions were able to reach their target demographics by the how much the target audience uses each platform. Science fiction films are commercially successful because they hybridise with other genres, have high production values and have an existing fan base that consume sci-fi on various media. This is because the hybridisation allows science fictions films to target a larger demographic whilst the high production value engrosses the audience into the narrative. Additionally, the existing fan base that consume on various media enables Science fiction films to advertise to various devices ensuring that the target audience would be informed about the Sci-fi film. Show preview only The above preview is unformatted text This student written piece of work is one of many that can be found in our GCSE Audience and Production Analysis section.
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